SALONE INTERNAZIONALE DEL LIBRO
Editions: from 2010 to 2018
Project: Eventi 3
Exhibition centre: Lingotto Fiere Torino
Surface area: 120 sqm
Regione Calabria took part in the Salone Internazionale del Libro with an innovative stand characterized by a high visual impact. The suspended signage which enclosed the booth along the perimeter gave it a great visibility. Thanks to the twisted walls, different areas coexisted: a congress room, an institutional front-office, a lounge area for job meetings and a bookstore. The colour and the design of the stand are based on the mix of strong and neutral colours, such as red, grey and white.