SALONE INTERNAZIONALE DEL LIBRO
Exhibition Center: Lingotto Fiere
Surface area: 21 sqm
Ferrero spa took part in the Salone Internazionale del Libro di Torino to display its published material and convey its support to the event associated with the region. The stand although small in size, was distinctive with its essential lines, high quality finish and the fittings designed to display its published material, a reception desk and an area to hold informal business meetings. The Ferrero logo, in gold-embossed lettering, had been applied to the centre of the white back wall, while on the two lateral bridge structures monitors were set up to broadcast promotional material.